Next Online & Offline Batch Commencing From

1st July, 2024

Content Writing Course For beginners

Content Writing Course

Looking forward to becoming a professional content writer? Planning to start your own blog, but not knowing how to get started or are you a junior writer looking to hone your writing skills?

No matter what the reason is, our content writing course is designed for anyone who loves to write or wants a successful career in content writing.

Necessity of the Course:

Things have changed post-covid. The world is going digital in every way and so is the job market. Content writing in India has emerged to be a promising career option. With the increase in demand of ‘work from home’, more and more companies are looking for professional writers who can work remotely. A content writer doesn’t have to report to office and can work from any place.

Isn’t that a good employment option for ladies who are not able to step out of home for family commitments?

So, what’s the need of this course?

They say, ‘Learning is never a waste of time’.

Our content writing course prepares students to write confidently, write correctly, accurately, avoid duplications, and deliver final content as per client specifications. That’s not all -

  • Students are prepared for a lucrative employment opportunity
  • They get acquainted to the scope and opportunities that lie ahead.
  • They are introduced to the demands of the digital world with competency

After the completion of the course and with regular practice, students should be able to write content of different styles, optimize content as per SEO practices and work as a content writer in any industry.

What You will Learn in our Content Writing Course at White Hat Academy!

  • Understand the different types of content and style of writing each type
  • Writing proficiently and structuring the content appropriately
  • Techniques that will make your content stand out
  • Maintaining originality, and avoiding duplications
  • Using various tools that will be used during work as a content writer
  • Expert tips on how to start and maintain your own blog
  • Social media marketing for content writers

Contact us Now for more information!


Course Features

  • Course Duration: 8 weeks ( 15 classes - 30 hours)
  • Batches: Weekdays ( to be decided later)
  • Certificate: On Successful Completion Of The Course
  • Mode of Learning: Online/Offline

Course Details

Week 1 – 2 classes – 2 hours each – Total 4 Hours – Introducing Content Writing

  • Introduction to the concept of content writing (Objective, Role, Importance, Scope)
  • Learning about the different types of content (How they are different/Styles of Writing)
  • How to Write Content – Steps explained (Research, develop, proofread, submit)
  • Concept of SEO keywords /Keyword density/Using Keywords in content
  • Article, Blog Writing, Press Release Writing Basics – Step by Step Guide –
  • Article Rewriting and ensuring 100% Plagiarism free copy
  • Introduction to content writing tools (Free + Paid Tools), Tips write better, Proofreading, etc (Ensuring the content is ready for submission)

Week 2 – 2 classes – 2 hours each – Total 4 hours – SEO Content Writing & WordPress

  • The process of content optimization using tools (Yoast Optimization)
  • Writing Meta Titles, Meta Descriptions, Catchy Headlines
  • YouTube Video Optimization
  • Writing content for Bookmarks/Classified Ads/Reviews/Forum Posts and more
  • Introduction to WordPress, learning how to add pages, templates, images, editing images and more.
  • Knowing the basics of Content Management - (Create, Edit, Format, Edit, Publish)
  • Yoast Optimization

Week 3 – 1 Theory Class – 1 Practical Class – Total 4 Hours Blogging for Earning

  • Creating your own blog
  • Using Blogging Platforms to create blogs (Using Blogger /WordPress)
  • Optimization of Blog Posts
  • Promoting Blogs using Social Media Channels

Week 4 – Advanced Content Writing Class – 2 Classes – Total 4 Hours

  • Web Content Writing (Writing Home Page, About Us, Services, FAQ, Other Pages) –
  • Understanding Pillar Posts and Writing Pillar post Content –
  • Social Media Content Creation (Strategy planning, Content Calendar, Sharing or Distributing posts)
  • Writing Infographic Content and Designing (Using Canva) –
  • E-Book Writing and Formatting

Week 5 – Practical Classes – 2, Doubt Clearing/QA session- Total 4 Hours

Week 6 – AI in Content Writing – 2 Theory Classes – Total 4 Hours

  • How to use AI app – ChatGpt, Bing
  • Concept of prompts and generating prompts
  • How to write content using AI and give it human touch
  • Generating AI images to be used in content.

Week 7 – Assignment checking / Practical Classes – 4 Hours

Fees: Rs.15000/- + 18% GST

Note: Custom 1:1 classes can be arranged on any particular topic based on your interest and additional fees will apply.

Please take the online test to check your eligibility for that course.

Am I eligible?

Will I get a job after completing the course?

There are plenty of opportunities in the content writing industry. You should be able to get a job after the course. Employers usually have a screening test (Grammar and writing skills test) and you have to clear the test.

How will the online classes be held?

Classes will be held through Google Meet. Video recordings of the class will be available.

What will happen if I miss an online class?

You can view the video recording of the class and learn.

How can I enroll myself?

You can check our ‘Admission section’ for the upcoming content writing course batches. You can enroll online by paying the course fees. You can contact us in case of further guidance on how to enroll.

I have written English articles in my college days – do I still need to learn content writing?

Yes, this is a professional content writing course where students will be trained to write content for websites and clients who can be based out of India. It is completely different from usual articles we write in school and colleges. There are several new techniques that have to be learnt.

Do you provide any certificate?

Yes, you will get a course completion certificate. Also if you do internship with us then you will get an internship certificate.

Admission Going-On for Our Next Content Writing Batch

Start Date – 1st July, 2024

Last Date of Admission – 25th June, 2024

For online classes, classes will be held Via Google Meet. Video recordings of all lectures will be available for later reference.

Online Test:

To join our content writing course, please take the online test.
(Kindly note that candidates will be eligible for the course only when they pass the English test.)

Click to start your writing test.

Classroom training will be done at our following center as per the training schedule –

Imagine Techpark
21st Floor, Unit 5A, Block DP, Plot no 6,
Saltlake Sector V, Kolkata, 700091, India

Contact us for further details and admission procedure.

Fees are inclusive of GST

To Book Your Seat:
♦ Please visit our Enrollment page by clicking – ENROLL NOW.
♦ Kindly remit Rs. 3000 as enrollment fees (to be deducted from the total course fees).
♦ Complete the form and submit it.

Your seat will be reserved upon receipt of the required documents. Our team will contact you with the confirmation details.


Fees: Rs.17700/-

Banking Details for NEFT or Wallet Pay

Beneficiary name: White Hat Academy
Bank: ICICI BANK, Howrah Mandirtala Branch
Account number: 416505500142 (current)
NEFT/IFS Code: ICIC004165

Digital Pay


1st July, 2024

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